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Saturday, September 19, 2009

September 19 2009

Epix HD Launched by Lionsgate, MGM and Paramount
Service will have no advertising and won't appear on your cable bill.

Here's how it will work: The network will broadcast movies that fit into the 'pay TV' window-the time frame weeks before a DVD release, much like HBO or Showtime does now. What makes this completely different is that it will be bundled with cable packages and if the consortium can convince enough cable providers to sign on, they will have an immediate financial advantage over premium pay TV. Additionally, users will be able to get the content online, on demand and at Epixhd.com (http://www.epixhd.com/) Keep in mind that there will be no direct-to-consumer services, only TV distributors including cable companies, Verizon FIOS, AT&T U-Verse and satellite services. In order for the TV viewer to take advantage of this unique network, they'll need to subscribe to both internet and cable service.

The timing of this launch couldn't be better. Case in point-Time Warner Cable has been testing TV Everywhere in select markets. This service allows you to view not only premium pay per view nets online like HBO and Showtime, but other top tier programming as well.

12-24 months from now, TV and internet as we know it will be completely different. It will be one big happy internet/TV universe-At least thats my opinion -:) But that's just me.

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